I’m Dana Francis, a devoted hat maker and the heart behind Francis Hat Co. I am located in Castle Rock, Colorado. Married to my best friend Parker, with two wonderful kids, and an energetic bird dog named Pearl; I balance family life with my love for creating timeless, hand-crafted hats. I bring precision, patience, and passion into every hat I create. I had the privilege of learning from Tom Hirt, The Hat Maker for the Movies. His guidance lends to my commitment to quality, heritage, tradtion, and true craftsmanship in every hat produced at Francis Hat Co. I look forward to creating your story in a custom hat build.

Meet your Hatter

A woman with long brown hair smiling, wearing a wide-brimmed hat and a denim dress, standing outdoors in a field with mountains in the background during sunset.
Family of four with a dog standing in a field near mountains during sunset, all smiling, dressed in casual country style with cowboy hats.